Importance of building a digital culture
Digital From The Inside Out
What’s different about Digital Organizations?
What do we mean by being Digital from the Inside Out? Well, we asked executives for their perceptions of their company’s digital journey both in how they do business externally as well as how they shape the employee experience internally.
What we found was a very close alignment between the two. We also found that those who are further along on their digital journey are ahead of the game in some very specific areas: They are stronger on change agility 75% globally, Automotive and Life sciences are 100%, but Consumer Goods is only 42%.
Report high scores for
CHANGE AGILITY
Have a
Have a COMPELLING & DIFFERENTIATED EVP
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HUMAN CAPITAL RISKS
What you do inside reflects your outside
External vs internal numbers are quite similar
How you shape the employee experience
How you do business externally
2022 35%
2023 46%
2022 29%
2023 46%
Not relevant for us
Not yet on jurney
On the jurney but long way to go
Great progress to transformation
Consider ourselves a digital organization
2024 DIGITAL PRIORITIES
As we’ve just seen, organizations are at different stages in their digital journey. Typically they start with tools to support HR processes, followed by tools to enhance management efficiency and decision making, and lastly tools for individuals. In fact, this year the most popular areas of HR investment are learning and performance management.
Where companies are focusing on depends on industry, country, and maturity of business
Where C-suite intends to invest this year:
Analytics
Improve managers’ efficiency
Knowledge management
Increase HR efficiency
Improve salesforce
Collaboration
Remote working
Leading edge / on the horizon:
Personalized portal 25%
Mentorship tools 22%
Telemedicine 20%
Digital outplacement 10%
Target picture
Effect on the workforce
Digital competence
digital-culture-page.new-work
Digital culture
Today the impact of technology on roles is being felt most at the top of the house. Almost six out of ten senior leaders report that their role and/or responsibilities have changed due to digital technologies as compared to only 2 in 10 individual contributors
Employees in individual contributor roles anticipate the least role disruption but express the greatest need for clarity regarding direction.
What can be done from a company perspective?
It is essential to envision the future. A target picture of a successfully transformed organization will help in winning people‘s heads and hearts.
The effects of digitalization on the workforce will have to be examined.
With that, it will be possible to derive the digital competencies that need to be developed
The key to digital transformation is shaping the way we work. How do we collaborate, learn, work needs to be elaborated
This – and an intense dialogue across all parts of the organization – will serve to foster a digital culture.
Be transparent around the company’s digital journey and benefit for employees
Equip managers to discuss future jobs, and the required mindsets and skillsets
Increase exposure to digital tools and competitor new entrants
Reward adoption / trying new things